Providing advertising content to us is optional.
If you have particular messaging or image content you would like to include with your promotions, you can simply let us know and we'll do our best to accomodate. By default, we base our promotion content on the following:
We scrape your Kickstarter/Indiegogo campaign page to generate the content of your BackerClub website listing. However, you can edit this content as a creator via is available for you to modify via a WYSIWYG editor at any time.
During the application process, you will be required to upload a main image for your promotion. This is used for website thumbnails and the primary image for newsletter(s).
If you purchase the upgraded promotion package that includes a dedicated newsletter for your campaign, you can upload up to 4 additional high-res images for that newsletter. A BackerClub graphic designer will then take your assets under consideration when they design your newsletter.
Social media posts will use the main image provided by the creator, or a selected image from the Kickstarter/Indiegogo campaign page.